37siganls has made ‘Getting Real’ the book available on line.
http://gettingreal.37signals.com/
To give a brief overview of this company:
37signals is a web-based software development company whose acclaimed products are currently used by over 500,000 subscribers.
Their blog http://www.37signals.com/svn/ is read by over 30,000 people daily!
37signals describes their angle:
We believe software is too complex. Too many features, too many buttons, too much to learn. We build web-based products that do less, work smarter, feel better, and are easier to use. We pay enormous attention to the details, interface, and overall customer experience of our products.
Enjoy.